KevinVolpp(armcross1)-OnPennCampus

 

In The Financial Rewards of Working Out section of Money magazine’s Get Healthy, Get Wealthy issue, PRC Director Kevin Volpp shares his research on the role wearable fitness devices play in motivating people to start or improve an exercise routine.

The devices may appear to be incentivizers, Volpp says, but “once the novelty wears off, many people stop using them.”